Optizads

Your Google Ads,
audited by AI 24/7.

50 AI workflows watch your account continuously. Every dollar of waste gets flagged in real time and pushed to your team's tools (Slack, Trello, Notion). We do the analysis. You stay in control of execution.

50
AI workflows
10
Categories
11+11
Years of PPC + engineering
The Problem

76% of Google Ads accounts
are leaking money right now.

Source: WordStream PPC Industry Benchmarks (analysis of 30,000+ Google Ads accounts) · BullsEye 2026 PPC Audit Buyers Guide.

Advertisers think they're optimizing. The data says otherwise.

$400K to $1M
Average yearly waste in mid-market accounts spending $200K per month.
Derived from the 25–50% wasted spend benchmark applied to a $2.4M annual spend account.

Manual monitoring is impossible

Google Ads has thousands of moving parts: bids, keywords, audiences, ad copy, landing pages, attribution, devices, locations, time-of-day. No human can monitor all of them in real time.

Generic AI tools just flag

Optmyzr, Adalysis, and other rule-based tools flag issues with rules and alerts. They don't act. Your team still has to investigate, decide, and implement. The leak continues during the analysis.

In-house and agencies are slow + expensive

In-house PPC managers cost $100K+/year and take 3 months to ramp. Agencies charge 15% of ad spend ($360K/year on $200K/month accounts). Both are slow and don't scale.

Agencies look at accounts once a week. By then, money is already gone.

What Optizads Is

50 AI workflows.
10 categories. Running 24/7.

What takes a senior PPC team 30+ hours per week, Optizads does in minutes. ~90% of analytical time recovered. You execute, we analyze.

Cost Optimization7
Ex: Search Term Mining + Auto-Negative Keywords
Performance Monitoring7
Ex: Quality Score Tracker + Daily Briefing
Creative and Copy6
Ex: RSA Performance + Ad Fatigue Detection
Reporting and Intelligence5
Ex: Cross-Platform Attribution + Executive Summary
Forecasting and Planning5
Ex: ROAS Forecasting + Budget Allocation
Targeting and Scheduling5
Ex: Geographic Performance + Device Optimization
Campaign Structure5
Ex: Full Account Audit + Health Score
Competitive Intelligence4
Ex: Auction Insights + Competitor Ad Monitoring
Automation and Scripts4
Ex: Custom Scripts + CRM Data Pipeline
E-commerce Specific2
Ex: Shopping Product Analysis + Feed Optimization

Real-time alerts on the custom dashboard. Every issue gets context: what it is, what it costs you, what to do about it. Source: PPC Hero 2025 PPC manager workload survey + Optizads internal benchmarks.

Optizads 50-workflow library spreadsheet
How It Works

An AI system designed
by senior operators.

Months of training the AI on the diagnostic patterns experienced PPC operators apply across hundreds of accounts. Designed by 11 years of B2B + B2C strategy. Engineered by 11 years of production systems. The result: insights, ranked actions, and dollar-quantified diagnoses. Faster, more consistent, and more accurate than any single human can deliver.

50-workflow rules engine

Production-grade workflows, not prompts. Each one tuned, tested, version-controlled. Pure functions over your live Google Ads data.

Direct Google Ads API

16 parallel GAQL queries pull your live data in under 2 seconds. No third-party data lake, no sync delays, no stale numbers.

Pattern-based classifiers

Intelligent grouping of zero-conversion search terms, geo intent detection, device drift, audience leakage. Automatic categorization at scale.

Severity-ranked alert engine

Computes critical/warning/info alerts on every page load + email cron. Health score from a multi-signal model. Routed to Slack, Trello, Notion, or your stack.

Production infrastructure

Next.js 16 + React 19 + PostgreSQL + Drizzle ORM. Multi-tenant ready. SOC 2-certified providers underneath. Vercel-deployed with monitoring.

LLM augmentation on demand

Strategy generation, custom recommendation drafting, ad copy iteration delivered as part of Custom builds today. Layer in any LLM workflow you need.

The Dashboard

An AI system trained
by senior strategists.

The AI behind your dashboard wasn't built in a weekend. Months of work training it on the diagnostic patterns senior strategists recognize after a decade in PPC: where waste hides, why bidding misaligns, what Google Ads exposes after 90 days that humans miss working alone. The system runs 24/7, surfaces opportunities at a speed and consistency no single strategist can match, and ranks every issue by dollar impact. Trained across regulated industries, multi-location operators, mid-market DTC, fintech, and enterprise SaaS.

Optizads dashboard overview

Account intelligence summary in plain English. Top issues ranked by waste in dollars. Real-time tracking, AI-driven, refined by senior strategist patterns embedded in the workflows.

Optizads action plans and projected impact

Action plans timed by week. Projected impact in dollars. Health Score from a multi-signal model. Every priority action human-validated before it ships.

AI recommendations refined by strategist patterns.

Every recommendation comes pre-diagnosed because the AI was trained on the diagnostic patterns senior strategists apply across hundreds of accounts. Concrete examples:

  • "Why this keyword is wasting $X" with the specific diagnosis (low Quality Score on broad match, ad-copy/landing-page mismatch, etc.) and the exact fix sequence
  • Quality Score recovery plans that name the keywords to fix and the order to fix them in
  • Smart Bidding override recommendations with dollar impact + reasoning ("Smart Bidding is over-targeting at $42 CPA, your real CPA cap is $34. Set Target CPA = $34 as a guardrail.")
  • Custom workflows built for your industry's edge cases (multi-location bidding logic, e-commerce inventory-aware ad pausing, regulated-industry compliance copy review)
Routes to your team's stack
SlackTrelloNotionEmailWebhook

No context-switching. The PPC manager sees waste alerts in Slack. The CFO gets the weekly waste report by email. The exec team sees the Health Score in Notion. Custom webhook for anything else.

Today vs Coming
  • Today: AI audits, surfaces issues, ranks by dollar impact, drafts the action plan, routes to your stack. You execute the changes.
  • Coming (on demand for Custom DFY): AI also acts. With your authorization, it adds negative keywords, pauses underperforming campaigns, adjusts bid caps, applies labels. Anything the Google Ads API allows, layered behind explicit per-action consent.

Every dollar of waste flagged. Every action prioritized. The AI surfaces, your team decides what gets executed automatically.

Receipts

Real accounts.
Real recoveries.

Examples from accounts we've audited or run live workflows on. Names withheld for confidentiality. Numbers reflect findings from the audit phase or estimated annualized impact.

E-Commerce · Hair Systems Vertical

Mid-market DTC, Shopify e-commerce

Long-consideration product, Google Shopping primary channel. Audit identified misaligned bidding strategy on high-intent search terms, broken conversion tracking on a secondary product page, and missing negative keywords accounting for ~35% of monthly spend.

$78K
Annual waste identified
3.4×
Projected ROAS lift
5 days
Audit to action plan
Multi-Location · 60 Accounts

Multi-region operator, services vertical

Custom workflows built for multi-location bidding logic, inventory-aware ad pausing, per-region performance attribution. Replaced what would have required 1 to 2 internal analyst hires.

$1.3M
Annual ad spend optimized
~30%
Waste recovery target
Days
Custom workflows live
B2B SaaS · Fintech (Regulated)

Mid-market regulated brand

Compliance-aware ad workflows, audit trails for SEC and FINRA review, custom CRM integration for revenue-attributed ROAS. Senior strategist on the wheel for ad copy review under regulatory constraints.

ROAS improvement projected
$540K+
Annual savings runway
SOC 2
Ready compliance layer
Pricing & How We Work

Three ways to work with us.
One available today.

Custom DFY

Available Today

We build your custom Optizads system from the ground up. Bespoke workflows. CRM/BI integrations. Custom dashboards. Trained on your historical data. LLM-augmented strategy generation and custom AI agents available on request.

How it works
  • We send you an MCC link request from our Google Ads Manager Account. You approve from your Google Ads. Read-only by default.
  • We deploy your dedicated Optizads instance, custom workflows + custom AI agents tuned to your vertical and KPIs
  • Conversion tracking, GA4, Search Console set up by us. 90-min kickoff workshop + 30-day strategy doc.
  • Live within days. Weekly strategy calls from day one.
  • Custom builds can layer in LLM-driven strategy, custom AI agents, ChatGPT-style ad copy generation, or any AI integration your business needs.
Setup
From $16,000
Scales with scope (formula-based)
Monthly
From $4,250/mo
Scales with active features
Terms
Cancel anytime
30-day notice
Early Access · for clients onboarded before SaaS launch
  • Setup: $10,000 (saves $6,000)
  • Monthly: $2,999/mo for first 6 months, then $4,250/mo
  • Terms: Cancel anytime with 30-day notice. Locked-in pricing for as long as you stay.
  • Pilot period: First 60 days are a clean exit window. If you don't see clear value from the insights surfaced, walk away with no further commitment.
  • Year 1 total: $53,494 (vs $67,000 standard). Saves $13,506.

White-Label DFY

Coming in Weeks

Your full branding throughout the platform. Sub-account billing. Client logins under your domain. We power, you sell.

How it works
  • We deploy multi-tenant Optizads with your branding (subdomain, logo, colors, branded reports + emails)
  • Sub-account billing: agency invoices their clients, agency pays Optizads flat per sub-account
  • Client logins under your domain (your clients see your brand, not ours)
  • Live within 1–2 weeks. You sell, we power.
Setup
$0
No setup fee
Monthly
$99 / sub-account / mo
5 sub-account minimum ($495/mo floor)
Terms
Cancel anytime
30-day notice

SaaS

Coming in Weeks

Self-serve, multi-tenant signup at optizads.com. For advertisers and small teams who want to use the AI tool themselves.

How it works
  • Sign up at optizads.com, OAuth Google Ads in 30 seconds
  • Free 30-Day View tier: live dashboard with last 30 days of your data, no credit card
  • Upgrade to paid tiers for full historical data, real-time alerts, multi-account, custom workflows
  • 50-workflow library, one-click activation
TierAccountsMonthlyWhat's included
SOLO1$199All 50 workflows. Email support (24h). Standard reporting. 1 user.
TEAMUp to 5$399Everything in Solo. + Slack support. + 30-min onboarding call. 3 users.
BUSINESSUp to 25$799Everything in Team. + Monthly strategy call. + Priority support (12h). + 3 custom workflows/yr. 10 users.
AGENCYUp to 50$1,499Everything in Business. + Bi-weekly call. + 6 custom workflows/yr. + Phone support. + Optional white-label add-on. 25 users.
ENTERPRISEUnlimited$2,999Everything in Agency. + White-label INCLUDED. + Dedicated CSM. + API access. + SSO. + Premium SLA. Unlimited users.

Every tier: 30-day money-back, cancel anytime, no setup fees. Each account capped at $100K/mo spend. Above → Custom DFY. Yearly billing saves 17% (~2 months free). Add-ons: Custom workflows ($1,500/$3,500/$7,500 each), one-time Audit ($1,500), white-label for Agency tier ($500/mo).

Choose your path
Want it managed for you, today?
→ Custom DFY (Early Access)
Want to use the tool yourself, can wait 4 weeks?
→ SaaS waitlist
Want to resell to your clients, can wait 4 weeks?
→ White-Label waitlist
Start managed today, switch to SaaS later?
→ Custom DFY = free SaaS migration when ready
FAQ

Questions you probably have.

The ones we get on every demo call.

How long does setup take?+

Custom DFY standard scope: live in days, with your account configured and tuned to your business. Heavier custom builds (multi-region, custom integrations, SOC 2 controls): up to 60 days. SaaS (when it ships): self-serve sign-up in 30 seconds.

What does my team need to do?+

Approve the MCC link request from your Google Ads admin (5 minutes). 30-min kickoff call so we understand your KPIs + business context. Then nothing day-to-day. We deliver insights, you execute. Optional: weekly strategy call with the Optizads team.

What if we already use Optmyzr or Adalysis?+

You can run both, no conflict. Optmyzr is rules + alerts. Optizads is rules + senior-strategist insight + custom workflows. Clients typically drop their existing tool within 90 days because Optizads' insight depth replaces it. We can run side-by-side comparison during the 60-day pilot.

What if your insights don't find anything?+

60-day pilot period: clean exit if you don't see clear value. Industry benchmark says 76% of accounts have wasted spend, so this is rare. If your account is in the perfect 24%, you'd be the first.

Can we migrate from Custom DFY to SaaS later?+

Yes, free migration when SaaS ships. Your data, custom workflows, and dashboard config transfer over. You keep founding pricing if you locked it.

Do you support Meta Ads, LinkedIn Ads, TikTok?+

Today: Google Ads only. Q4 2026: Meta + LinkedIn Ads integrations shipping. Custom DFY clients grandfathered at no extra cost. For Custom DFY, we can layer in any platform's API on demand.

Who owns my data?+

You do. Always. Export anytime in PDF, CSV, JSON. Your Optizads instance is isolated to your account on our infrastructure. Aggregated benchmarks across all clients are anonymized (e.g., "industry CPA average") and never traceable back to you.

What about regulated industries (fintech, healthcare)?+

We work with regulated brands. Compliance-aware ad workflows, audit trails for SEC/FINRA review. SOC 2 Type 2 certified infrastructure layer (AWS + Vercel + Clerk + Supabase). For prospects who need formal SOC 2 sooner: Type 1 attestation letter + custom DPA.

Next Steps

Try one account free.

No commitment, no card. Pick one of your Google Ads accounts. We surface waste, action plans, and a Health Score within 24 hours of access. You decide what's next.

DAY 0
You approve our MCC link request
From your Google Ads admin. One click. Takes 30 seconds. Read-only by default.
DAY 1
We deploy your dashboard
50 workflows run on your account. Custom AI configuration tuned to your business model. Same-day delivery.
DAY 1
You get your dashboard link + first findings
Top issues with dollar impact, action plan timed by week, Health Score, real-time waste tracker. Same day you gave access.
PILOT
60-day exploration window
Explore the dashboard, validate the insights with your team, run the recommendations on your account. Walk away anytime in the first 60 days, no further commitment.
DECIDE
Continue or wait for SaaS
Continue with Custom DFY at Early Access pricing ($10K + $2,999/mo first 6 months). Or wait for SaaS sign-up. Or part ways. Your data and dashboard stay yours either way.
Start now
Email contact@afef-ayed.com with your Google Ads MCC ID. We send you the link request within the hour.